Do Process: ProcessServicePA – Issue #8
MARKETING CHECK UP
Hard to believe the summer is nearly over and soon back to school will be upon us, followed by pumpkin spice in the air. Do you feel it? Well, all of the above are results of marketing. We have been conditioned to accept “Back to School” as a season and associate the phony pumpkin spice with fall. This is a great time of year to think about the goals we all set out for ourselves to grow our business in 2018. How is it going?
We all get so busy in our day to day, it is easy for us to take our eyes off the marketing we planned to do. Before I launched, Process Service PA LLC, I was a full-time marketing person helping many different companies grow their business through traditional means and forward thinking strategies. BWJ Enterprises LLC still partners with businesses for successful outcomes. I have developed a marketing check-up that may be a resource to you and I would be happy to discuss it at your leisure. Please feel free to email me or give me a call to see how I/we can help. Sometimes a small tweak can help or just to set up an accountability partner to keep your initiatives moving forward makes all the difference. All of our businesses will face attrition from time to time, how are we prepared to handle it? Saw an article relating to legal advertising that I thought was of interest.
I wish you all continued success and hope to be a resource to you and your team! I am here to help with all your process service and legal messenger needs.
Have a wonderful Labor Day!
Blair
The ABA House of Delegates on Monday voted in favor of amending Rule 7 of ABA Model Rules of Professional Conduct, which addresses lawyer advertising.
Lucian Pera, of Adams and Reese in Memphis, Tennessee, and chair of the Center for Professional Responsibility, told delegates that in the decades since the 1977 U.S. Supreme Court decision in Bates v. State Bar of Arizona allowed for lawyers to advertise their services, there’s been a “breathtaking variation in advertising rules” among states. He said the amendments were necessary to clarify and simplify these rules.
Resolution 101 amends Rules 7.1-7.5, and was informed 2015 and 2016 reports by the Association of Professional Responsibility Lawyers. The Standing Committee on Ethics and Professional Responsibility worked on the edits over the course of two years, holding at least two open hearings. A detailed article on their work is available here.
No one rose to oppose the amendment, and the majority of delegates voted in favor of the amendments.
Follow along with our full coverage of the 2018 ABA Annual Meeting.